medical practice business

In case you missed it ... Fake emails featuring HHS letterhead and the "signature" of the director of the OCR are circulating. These emails aim to fraudulently draw clicks with a message that the recipient be included in a HIPAA "rules audit." Like many phishing schemes, the emails are very convincing. They even include a "from" address (OSOCRAudit@hhs-gov.us) that looks quite a bit like the actual OCR/HIPAA audit address (OSOCRAudit@hhs.gov). Alert your employees of this possible scam.  More information is available here.

More productivity, better morale, and better patient service, with no extra costs?  It may sound like a dream (or maybe an illusion?), but that's the idea behind employee engagement. Engaged employees go above and beyond the objective requirements of their job. They're observant about ways to provide better service to your patients, and take steps to do so -- without being asked. You can also count on engaged employees to bring you ideas for how to improve the practice -- ideas that are often spot-on, because the employees who suggest them are closest to problems you might not see. Sounds wonderful,right? So how do you foster engagement?  This is a subject I'll be delving into in detail in my upcoming webinar on Tuesday, Dec 13 at 10PST (sign up for free at this link). I hope you'll join me. But in the meantime, here's a preview: Employee engagement goes beyond morale. It's an emotional connection to and sense of responsibility for the organization. The feeling of a shared mission, of providing valuable services, is essential to engagement. (Because of the nature of their work, medical practices have a head start on fostering this sense of mission.) Communication is key. When leaders communicate regularly, that helps employees feel like they're part of a team that works together towards shared goals. Encouragement is invaluable. Employees spend a huge proportion of their time at work. They want to feel like they're succeeding. By focusing on employees' strengths and accomplishments, leaders encourage their teams to continue to give more. We'll explore more specific ways to engage employees in the presentation -- plus we'll look at the research that shows that employee engagement is not just a fluffy idea, but rather a proven way to improve your practice, without spending a penny. To register for the webinar, visit this link.        

When Judy, Joe, and I begin consulting engagements with practices around the country, we're almost always asked, “Do you think our practice could be overstaffed?” Usually, the administrator or physician leader who asks seems to assume that overstaffing is a terrible mistake, one that will surely undermine the organization’s profitability. Oddly enough, I don’t think I can name a single occasion when a physician owner or manager wondered anxiously if there were too few people employed in their organization. When it comes to staffing in healthcare, the worrying seems pretty tilted towards overstaffing. It’s easy to see why. Staffing is typically one of the biggest expenses in any healthcare organization. Employees are easy to see, and if they’re not fully utilized at all times, that’s easy to see, too. Cutting staff (or expenses related to staff) may not be simple or painless, but it’s much easier than trying to reduce other overheads like rent or other building costs. In fact, most other large expenses are fixed, or nearly so; staffing may be the only area where cuts can readily be made. And if you can see that there’s slack in the system, isn’t it smart to try to tighten it up? Perhaps—but it depends. For example, are you sure you’d have no trouble accommodating an unexpected surge in demand with fewer staff? Would you still be able to maintain your service standards with a smaller team, even if some members unexpectedly needed to miss work? And are you sure that every important task is already being done? It’s easy to overreact to idle time because it’s so easy to spot. But a little bit of idle time may simply reflect the occasional unpredictability of clinic workload. If you overreact to it, you can end up with bigger problems than a bit of staff under-utilization. When our clients are concerned about staff sometimes seeming unproductive, we suggest they consider whether any important tasks were dropped off the priority list in recent years. In many healthcare organizations, tasks related to patient collections have crowded out valuable non-essentials. For example, receptionists probably spend

Committed, well-trained employees can make all the difference in patient service. After all, your employees are usually the first point of contact for your patients. Your employee costs are also probably one of your largest practice expenses (if not the largest). So how can you be sure your investment in staff is delivering the kind of patient experience you're aiming to provide? Employee engagement is a concept that aims to address this question. When employees feel a strong connection to their place of employment, that can lead to more confidence and more motivation to do a great job. So how do you cultivate that sense of engagement? Join me for my next complimentary webinar (sponsored and hosted by Phreesia) on December 13 at 10AM PST, and we'll explore what factors encourage or detract from employee engagement, best practices for engaging your team, and the ways that culture and hiring impact engagement -- among other intriguing, related themes. Use this link to register.

I recently authored this white paper for Kronos on automated on-call scheduling. This is a critical task that has long begged for a reliable technology solution; thankfully, technology innovation is finally catching up to that need. Click the download button to check it out. [ddownload id="5140"]

If you missed my webinar earlier this month ("Tips for Choosing and Managing Outsourced RCM"), a recording is available on YouTube -- courtesy of the host, 4MedApproved, and the generous sponsor, Care360.

If you've been on Facebook a while, either solely as an individual or with a practice business page, you have probably noticed that it's a lot rarer for business page posts to show up in users' newsfeeds. This is a frustrating problem for businesses that previously relied on Facebook to reach their communities with regular updates.  But there is a way to restore a bit of that connection: verifying your page. Not sure if your page is verified already?  If it is, you'll see an encircled check mark next to your page name, like ours has, below. Verifying your page is easy.  Go to "settings, general" and choose page verification. The standard approach is to receive a phone call with a pin code sent to your public number, but this may be unworkable if your practice has a phone tree. So choose the 'verify with documents' option to verify using a business document such as a utility bill or business license.

When we work with practices that are not as profitable as planned, or that are even struggling financially, the managers and owners almost always ask, "Are we overstaffed?" And almost always -- contrary to expectations -- our opinion is that they're not. In fact, when we work with practices that are struggling, it's more likely that we will end up recommending more staff. It seems counter-intuitive, I know.  The costs of staff are so visible, and sometimes seem so burdensome, it's no surprise that managers and physicians instinctively want to minimize the size of their teams.  But this overlooks the value that staff can bring -- value that can go right to your bottom line. This isn't just happy talk or a kinder, gentler management approach.  If you've been consciously driving your own practice's headcount lower and lower, there's a good chance you've cut enough that you're actually reducing your income. Staffing optimal requires attention to the details that drive practice profitability.  It's more complicated than just figuring out how to get by with less.  But the rewards for staffing better are manifold: not just more money in  your pocket, but less stress for everyone, and happier patients, too. My new ebook, The People-Profit Connection: Smarter Staffing for Practice Profitability, explores these ideas in detail.  It presents case studies drawn from our experiences with real practice clients, with actual problem-solving examples you can apply to your practice today. To check it out, visit this page on Amazon.com.  

Did you miss our Kareo-led tweet chat this morning on Filling the Medical Practice Appointment Schedule? It was fun and there were a lively group of commenters sharing ideas.  You can see the highlights by clicking this link.